• A Filipino designer proudly showcased her own creations made of raw materials from her hometown into a fashion show in Cannes, France
  • Pinokpok is made by manual pounding of abaca strands before hand-weaving it into fine, smooth and silky fabric and can be blended with cotton, silk and pineapple
  • She was the lone Filipino out of the 20 international fashion designers from Europe, Asia and Australia

Filipino designer Mitch Desunia has been making a name in the fashion industry. But one of her most recent fashion shows and a 10-day exhibit in Cannes was something to be proud of.

“Showcasing your collection during Cannes Film Festival is truly a rewarding experience. You get to meet and dress up international celebrities, models and social media influencers,” Desunia said.

Hailing from the province of Albay, she took two years carefully thinking of how she could showcase raw materials from the Philippines into the international stage, the Cannes fashion show, which was held during the 71st Cannes Film Festival in May 2018. The event was attended by European celebrities, film and television personalities, and fashion influencers.

She was the lone Filipino out of the 20 international fashion designers from Europe, Asia and Australia.

As a tribute to the indigenous products from her hometown and to the resilience of the locals, she said in a story by ABS CBN: “With this in mind, I used a locally made fabric called pinokpok. It’s a hand-woven silk and abaca fiber made in Legazpi City. I wanted to promote the product and by using it, I’d create more livelihood for the locals.”

Pinokpok is made by manual pounding of abaca strands before hand-weaving it into fine, smooth and silky fabric. It can be made from pure abaca fiber or blended with cotton, silk and pineapple.

“The collection was well appreciated and I can’t be more thankful to the Filipino community in Cannes for all the support, most especially to Honorary Consul Patricia Zobel de Ayala,” Desunia said.

“In this experience, I have learned that Filipino design and craftmanship are competitive globally. Our attention to detail, our creativity and sense of style are undeniably superior. It only takes further support from the government to put our designs in the global market,” she added.

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It's always a pleasure working with this beautiful lady… thank you for never saying NO to me from 3 years ago… Angelina Kali you are such a sweetheart… 😍😍😍 Wearing a sinamay dress.. fabric is made of #abaca fiber, hand weaved in bicol- southern part of Luzon- Philippines… it is a pride of every bicolano , every Filipino to have this piece visible in the global fashion platform.. I used to deny using this fabric, with the thought that it looks too old… but thanks God for the gift of creativity., I somehow feel that I made a re-birth on this fabric… if you all would agree… ❤️❤️❤️ @angelina_kali #cannesfilmfestival #collectorsitem #limitededition #celebrity #philippines #mitchdesunia #fashiondesigner #couture #cannes #redcarpet #dubai #uae #london #uk #paris #hollywood #forthestars #celebritydesigner #internationalfashiondesigner #sinamay #weaving #handweaved #gala #eveninggown

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